Applying event related potentials to evaluate user preferences toward smartphone form design
Fu Guo, Yi Ding, , Tianbo Wang, Weilin Liu, Haizhe Jin
School of Business Administration, Northeastern University, No. 195 Innovation Road, Hunnan District, Shenyang 110167, PR China
Received 11 August 2015, Revised 5 April 2016, Accepted 13 April 2016, Available online 4 May 2016
Abstract
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